Local SEO

June 27, 2025

GMB vs. GBP: Understanding the Differences for Better Local SEO

Introduction In today's digital landscape, local SEO is more crucial than ever for business owners seeking to capture their target market. One of the major players in this field is Google, with two important tools: Google My Business (GMB) and Google Business Profile (GBP). While many might use...

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At 417Boom, we’re more than just a digital agency — we’re your local growth partner. Based in Springfield, Missouri, we specialize in SEO, web design, and eCommerce solutions built to generate real results. Our team thrives on helping local businesses rise to the top of Google, convert more website visitors, and scale smarter with data-driven marketing strategies.