Gain Edge: Start Comms Planning for Crises Now

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Okay, listen up! check Gain Edge: Start Comms Planning for Crises Now. managed services new york city Doesnt exactly roll off the tongue, does it? But the sentiment? Spot on.


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Seriously, were talking about communication. And not just any ol chit-chat. Were talking about when the stuff hits the fan. managed it security services provider You know, when things get really messy. A crisis, a disaster, a "uh oh, were in trouble" moment.


Look, nobody wants to think about bad things. managed services new york city Its just human nature. But sticking your head in the sand aint gonna help when a hurricanes bearing down, or, yknow, your companys reputation is circling the drain.


So, whats the deal? Why "start comms planning now"? Well, cause you cant exactly wing it when panics setting in. You cant be fumbling for a phone number when every second counts. managed service new york You shouldnt be crafting messages from scratch when the internets exploding with misinformation.


Think of it like this: you wouldnt drive without insurance, right? Even though you hope youll never need it. managed service new york managed it security services provider Crisis comms planning is the same thing. Its insurance against total chaos. Its a pre-made toolkit, a battle plan, a lifeline.


What kinda stuff should be in this toolkit? check Well, that depends. But generally, youll need:



  • A list of key people to contact (and their actual contact info!).

  • Pre-approved message templates for different scenarios.

  • A clear understanding of who says what, and when.

  • A plan for monitoring social media (because thats where the real firestorms start).

  • And, um, a backup plan for your backup plan. Just in case!


Dont think this is some complicated, expensive thing only giant corporations need,either. Even a small business, a neighborhood association, heck, even a family can benefit from having a basic crisis comms plan.


Seriously, folks, dont wait until the crisis is here. Get your act together before its too late. A little bit of planning now can save you a whole lotta heartache later. It definitely will! And hey, who knows? Maybe, just maybe, youll even gain an edge from it!

Measure Comms: Essential Crisis Metrics to Track

Gain Edge: Start Comms Planning for Crises Now